Google AdsGoogle Ads MCP

Google Ads MCP: hosted, GDPR compliant and safe

Agencies, small businesses and online stores connect Google Ads to ChatGPT, Claude or Cursor and get answers in plain English, with no server to run.

Trusted by marketing teams at

Funke DigitalDigitalSilkChanceGaveNoticeVoofRent-a-CarAdninja

What can you do with a Google Ads MCP?

You can ask your AI assistant questions about your Google Ads accounts and get answers from live data, without writing GAQL or exporting reports. Google's own server gives you three read-only tools for one account. HYPD gives your AI performance, structure, demand and competition data across every account you connect.

Report across accounts

Ask in plain English about campaign, ad group, ad, keyword, search term and conversion performance for every connected account. No GAQL required.

Audit account structure

Check campaign settings, conversion tracking, keyword coverage, asset groups and account-level issues before they cost you money.

Research keywords and SERPs

Get Google Keyword Planner volumes, competition and CPC estimates, plus SERP data on who bids on a keyword and at what position.

See what competitors run

Use Google Ads Transparency and the Ads Library to see competitor creatives across Search, Display and Video, plus paid competitor domains and keywords.

Audit landing pages and pixels

Run CRO and tracking diagnostics on the pages your ads point at, so you can trace a conversion gap to its cause.

Find wasted spend

Find search term waste, negative keyword gaps and budget pacing, using a PPC agent that knows Search, Shopping, Performance Max, Display and Video.

Want ready-made questions? Browse the HYPD prompts and templates or see how Marketing Intelligence adds competitor data.

Can HYPD make changes to your Google Ads campaigns?

Yes, once you turn on write access. Until then HYPD only reads your data. With write access on, it drafts each change, shows it to you in the chat and waits for your approval before anything goes live in Google Ads.

Off until you turn it on

You enable write access per account and per platform. If your team uses an Organization, the Organization Owner sets it for everyone.

You approve every change

HYPD drafts the budget update, bid strategy, negative keywords or paused campaign, and nothing is applied until you say yes.

Tested code makes the change

The AI doesn't write to the Google Ads API itself. Approved drafts run through HYPD's own tested change logic.

Every change is logged

You can see what changed and why, and revert a change if it doesn't work out.

It checks before it recommends

Before suggesting a bigger budget, HYPD looks at whether the campaign spends its current budget and how much impression share it loses to budget. Before suggesting a cut or a pause, it checks how much of the account's spend that campaign carries.

Try it on your own account

Connect Google Ads in one click and start asking. HYPD stays read-only until you turn write access on.

Write access works on Google Ads, Meta Ads, Microsoft Ads, LinkedIn Ads, TikTok Ads and Google Tag Manager. Google Analytics 4, Merchant Center and Search Console stay read-only.

More than Google Ads

HYPD is one governed MCP layer over every ad platform you run, so your AI stops answering with half the picture.

Google AdsGoogle Ads
Merchant CenterMerchant Center
Google AnalyticsGoogle Analytics
Meta AdsMeta Ads
LinkedIn AdsLinkedIn Ads
Microsoft AdsMicrosoft Ads
Search ConsoleSearch Console
TikTok AdsTikTok Ads
Tag ManagerTag Manager

You can add Meta Ads MCP and OpenAI Ads MCP to the same connection.

Works with the AI you already use

ClaudeClaude
ChatGPTChatGPT
CursorCursor
Claude CodeClaude Code
Set up in minutes

How to set up the HYPD Google Ads MCP in 3 steps

You connect Google Ads, connect your AI, and set permissions. Setup takes three clicks and doesn't need a developer or a host.

1

Connect Google Ads

Sign up for HYPD and connect your Google Ads accounts with one-click OAuth. You don't need a Google Cloud project, OAuth credentials or a local service to keep running.

2

Connect your AI

In Claude, add HYPD AI Ads from the connector directory, with no server URL to copy. ChatGPT, Cursor and other MCP clients connect with your HYPD server URL. One connection covers every platform and every client you've added.

3

Set permissions and ask

Choose which accounts each teammate and each AI tool can see. Access is read-only by default, and saved client context saves you from re-explaining each account.

Google Ads MCP for agencies

Agencies use HYPD to ask one question across every client account instead of logging in to each one. Picture 30 clients and five account managers, all working from one governed connection.

  • Reporting across clients. Ask “Which clients saw CPA rise more than 20% this week?” and get one answer instead of 30 exports.
  • Per-client permissions. Choose which accounts each teammate and each AI tool can see.
  • Saved client context. Your AI remembers each client's goals, so nobody re-explains them in every chat.
  • Wasted-spend sweeps. Check search term waste and negative keyword gaps before a client call.
  • Competitor research. Pull competitor creatives and keywords into a pitch or review.

Google Ads MCP for small businesses

If you run one account on a limited budget, HYPD lets you ask your AI about your campaigns without learning the Google Ads interface. You don't need to code or set up a Google Cloud project, and access is read-only by default.

  • Which campaigns bring leads, and which ones just spend?
  • Which search terms am I paying for that never convert?
  • How did spend and conversions change compared with last month?

On “free”: Google's official server is free, but you host it yourself and set up OAuth credentials and a Google Cloud project. HYPD is hosted and has a free tier.

Google Ads MCP for e-commerce

Online stores use HYPD to review Shopping and Performance Max spend and find products that cost money without selling. You get answers in your AI assistant, and access stays read-only by default.

  • Shopping and Performance Max review. See how campaigns perform and where budget goes.
  • Product-level waste. Ask which products spend money with no conversions.
  • Budget pacing. Check whether campaigns are on track for the month.
  • Landing page and pixel checks. Find out whether a conversion drop comes from the ad, the page or the tracking.

Add competitor ads and keyword data with Marketing Intelligence.

Google Ads MCP prompt examples

Once HYPD is connected, paste any of these into Claude, ChatGPT or Cursor. The Change prompts need write access turned on.

Report
  • Summarize last week's Google Ads performance by campaign, with spend, conversions, CPA and ROAS against the week before.
  • Which campaigns spent more than $500 this month with fewer than 5 conversions?
  • Break down spend and conversions by device for my top 5 campaigns over the last 30 days.
Audit
  • Audit my conversion tracking. Which actions are set as primary, and is anything counting the same lead twice?
  • List keywords with a Quality Score below 5 that still spent money last month.
  • Are any of my Search campaigns limited by budget? How much impression share are they losing?
Research
  • Find keyword ideas around “running shoes for flat feet” with monthly volume, competition and CPC estimates.
  • Who is bidding on “project management software” right now, and what do their ads say?
  • Audit the landing page of my top campaign and tell me what could be hurting the conversion rate.
Change
  • Find search terms that spent more than $50 with no conversions in the last 30 days and draft them as negative keywords. Show me the list before you apply anything.
  • Draft a 15% budget increase for campaigns that are limited by budget and beat their target CPA.
  • Pause ad groups that spent over $200 in the last 60 days without a conversion. Show me which ones first.
  • Write a new responsive search ad for my best ad group, based on its top-performing headlines.

How does HYPD compare with other Google Ads MCP options?

The main choices are Google's official server, community open-source servers, other hosted servers, and HYPD. Google's server is free and read-only. HYPD is hosted and covers more than one platform.

FeatureUsing HYPDGoogle official serverCommunity open-source serversOther hosted servers
Hosting
Strong fit:Hosted, EU hosted
Limited or varies:Self-hosted (local, or Google Cloud Run)
Limited or varies:Usually self-hosted
Strong fit:Hosted
Setup
Strong fit:One-click OAuth, no Cloud project or hosting
Missing or extra work:OAuth credentials, Google Cloud project, hosting
Limited or varies:Google Cloud project and credentials for most
Strong fit:One-click OAuth for most
Read or write
Strong fit:Read-only by default
Limited or varies:Read-only
Limited or varies:Varies, some with preview-first writes
Limited or varies:Varies, some with approval controls
Data freshness
Strong fit:Live API data, nothing stored
Strong fit:Live API queries
Strong fit:Live API queries
Limited or varies:Varies, some sync on a schedule
Integrations
Strong fit:7 platforms, growing monthly
Limited or varies:1 (Google Ads)
Limited or varies:Usually 1 (Google Ads)
Limited or varies:Varies
Platforms
Strong fit:Google Ads, plus Meta and OpenAI ads and more
Limited or varies:Google Ads
Limited or varies:Varies
Limited or varies:Varies, some add Meta and others
Multi-client permissions
Strong fit:Per account, per teammate, per AI tool
Missing or extra work:Not built in
Limited or varies:Varies
Limited or varies:Varies
GDPR and EU hosting
Strong fit:GDPR compliant, EU hosted
Limited or varies:Not applicable, you host it
Limited or varies:Not applicable, you host it
Missing or extra work:Unknown
ChatGPT, Claude, Cursor
Strong fit:Yes
Limited or varies:Claude, Cursor and others; ChatGPT needs a remote deployment
Limited or varies:Varies
Limited or varies:Varies
Price
Strong fit:Free tier, paid plans from $19.99/month
Strong fit:Free
Strong fit:Free
Limited or varies:From $29.99/month
Strong fitLimited or variesMissing or extra work

Which Google Ads tools can your AI use with HYPD?

HYPD gives your AI more than 40 tools for Google Ads. Research, competitor and landing page tools are included from the Starter plan up.

What do customers say?

customers have signed up for HYPD
30,000+
customers have signed up for HYPD
Google Ads tools your AI can use
40+
Google Ads tools your AI can use
hosted and GDPR compliant
EU
hosted and GDPR compliant
“Instead of opening several reports and trying to reconcile them, we can start with the question we actually need answered.”

Gabriel, Performance Lead @ Notice

“We had so many products in our feed that were not optimized or were actually losing money. With HYPD it was easy to optimize the feed, prices and assets across many products to be competitive.”

Fabian S, Ecommerce Lead, Gave

Read more customer stories.

HYPD is GDPR compliant and hosted in the EU. For a DPA or a security questionnaire, email help@hypd.ai. The sub-processors list shows who handles your data.

Google Ads MCP FAQ

Still have a question? Talk to the team.

Bring paid media into your AI, safely.

Connect Google Ads and start asking. Free tier available, GDPR compliant, EU hosted, read-only by default.